Produced by Chi · Dallas, Texas
Multi-Format Content Production
One Shoot Day. A Full Content Library.
One production day generates a hero film, social cutdowns, recruiting edits, and sales assets. Chi shoots with the full deliverable list in mind, capturing the b-roll, interviews, and coverage needed for every format from day one. The multi-format model delivers 4–6 assets per shoot, lowering cost-per-asset while maintaining a unified cinematic voice across every platform.
The Content Library Model
Most production companies shoot one video per engagement. Chi shoots a content library. The difference is planning. Before the camera rolls, every deliverable is mapped: hero film, social cutdowns in multiple aspect ratios, internal comms edits, sales enablement clips.
4–6 assets per single shoot day
Monthly retainers keep the library growing at volume pricing
From Concept to Content Library
Architecture
He blueprints the narrative and business objective before production starts. Messaging architecture, script structure, stakeholder alignment, and logistics are locked so each shot has a strategic purpose.
Acquisition
Capture is executed with speed and intent. Chi secures interviews, cinematic b-roll, and environmental texture in a controlled schedule that respects leadership bandwidth while maintaining visual precision.
Assembly
Story, color, motion, and sound are assembled into a platform-ready system. Deliverables are exported in multiple formats so one production fuels web, social, sales enablement, and internal communications.
What You Get
Investment
Social Bundle
$1,800 – $4,500
5–10 short-form clips from a single shoot day. Optimized for Instagram, TikTok, LinkedIn, and YouTube Shorts.
Best For: Social media, content calendars, event recaps
Content Library
$6,000 – $15,000
Hero film plus social cutdowns, internal comms edits, and sales enablement assets from one production. Maximum output per shoot day.
Best For: Website, social, sales, internal comms
Retainer
$3,500 – $8,500/mo
Ongoing monthly content production. 4–8 videos per month with consistent quality, dedicated creative direction, and volume pricing.
Best For: High-volume teams, content-heavy marketing
Featured Work
Questions & Answers
Typically 4–6. A single production day produces a hero film, social cutdowns in multiple aspect ratios, internal comms edits, and sales enablement clips. The exact count depends on scope, but the model is built to maximize output per production dollar.
Yes. Retainer engagements start at $3,500/month for 4–8 videos. Retainers include dedicated creative direction, consistent production quality, and volume discounts that lower per-video cost over time.
Every deliverable is exported in the correct aspect ratio, resolution, and format for its target platform. Vertical for TikTok and Reels. Square for LinkedIn feed. Widescreen for YouTube and websites.
Yes. Many clients use multi-format production for internal comms: executive updates, training recaps, culture content, and onboarding videos. These are produced alongside external marketing assets from the same shoot.
A single video from another provider gives you one asset. A content library engagement gives you a hero film, social cutdowns, internal comms edits, and sales clips from one shoot day. Divide the total cost by the number of deliverables and the per-asset price drops well below commissioning each format separately.